Friday, May 29, 2009

Events, Plans and Noodles

Another month, another notch in our belt. May was great at ERCA.
Some exciting changes and events to let you know about:
  • Beginning in June, our Thursday hours will extend until 8:00pm (based on the results of our customer surveys, evening/night hours were the most in-demand)
  • Also, we are hosting a very cool event which will begin on Tuesday, June 2nd - a group hypnotherapy session led Melissa Skirboll. It's a 4 Part Series aimed at re-training your mind and habits for successful Weight Loss. Know anyone who wants to lose weight? The sessions will begin at 7:00pm and end at 9:00pm. Get out your calendar and circle these 4 Tuesdays: 6/2, 6/9, 6/16, 6/23. You can sign up at ERCA or with Melissa. Her contact info is on her site: http://hypnotherapytoday.com/
K.d. and I want to get those reclining chairs lots of gigs. If this hypnotherapy thing goes well, I may rent the room out for a Superbowl 2010 party. Anyone wanna donate a plasma screen TV?

So, let's see: new extended hours, hypnotherapy, we survived another month....what else?
Oh, I finally received my copy Acupuncture Is Like Noodles: The Little Red (Cook)Book of Working Class Acupuncture. Here is a passage which I'd like to end on...



Acupuncture is like food. Providing acupuncture is like cooking and receiving acupuncture is like eating. The ingredients are all contained within the body itself; the acupuncture treatment is a way of arranging them so that the body can use them better. Once the acupuncturist arranges the needles in the right combinations, the patient's job is to sit quietly long enough to "digest" the treatment.

There ya have it. Eat plenty of our noodles, and then come to the weight loss hypnotherapy sessions starting this Tuesday.

Friday, May 1, 2009

Got $20?

We have surpassed our financial goals for April. New patients appear every day that we are open, excited to be able to pursue a course of treatments. ERCA, along with all of the other community acupuncture clinics out there, is changing reality for so many people. In our 10 weeks of being open, we are treating out-of-work teachers, out-of-work screen writers, and people who just quit their health insurance (not by choice). It's not to say that I've never treated people who've been down on their luck....it's just that they could never afford to keep coming. I remember back in Atlanta giving a patient who had a factory job a "special price." She came in for a number of months, got great results and then I never heard from her again. I couldn't understand why. At that time, I was pretty far removed from her situation. Now that I have significantly less money and "security" than I had a few years ago, I can understand the mentality of wanting something that you can't afford. It's not that you want a hand-out or charity -- those make you feel icky, to say the least. You just want to be able to afford what you need.
Another perk of "recliner-style"/ community acupuncture is being able to see groups of complete strangers enter other states of consciousness together. I do enjoy breezing through the treatment room and seeing them on their respective recliners all snoozing away. Each one on their own journey with a look of serenity that keeps me from even asking, "Is everything okay?"
We are forming relationships with other businesses on our street. I am drinking a heck of a lot of coffee (there are coffee shops on both street corners). We are making more trips to the bank (with lots of $20 bills).
We are transforming people's health. We are soaring in a falling economy.